Niko Partners' China Games & Livestreaming Tracker for November 2025 reveals a fascinating trend in the gaming industry. Anime-style RPGs dominated the livestreaming landscape, attracting a massive audience. Here's a breakdown of the top performers:
Kuro Games' Wuthering Waves: This free-to-play (F2P) cross-platform game, available on mobile, PC, and consoles, gained 36.5 million viewers in November, a significant increase from the previous month. The Version 2.8 update, unveiled during a livestream on November 14, played a pivotal role in this surge. The Bilibili platform alone attracted 20.4 million views, showcasing the power of streaming platforms in building anticipation and excitement.
miHoYo's Zenless Zone Zero: Another F2P cross-platform game, Zenless Zone Zero, secured 30.9 million viewers, rising from 25th to 19th place. The Version 2.4 update, streamed live on November 14, mirrored Wuthering Waves' success. This update introduced new content, characters, and events, further engaging the audience.
Yostar's Stella Sora: Stella Sora, a F2P RPG for mobile and PC, saw a remarkable 1,721% increase in viewers, reaching 9 million. This surge can be attributed to its first major content update on November 18, which expanded the story, added new characters and items, and introduced time-limited events, creating a sense of urgency and excitement among players.
These findings emphasize the growing popularity of anime-style RPGs in China's livestreaming scene. Streaming platforms, particularly Bilibili, have become essential in building anticipation and engaging audiences with these games. The success of these titles highlights the importance of strategic content updates and livestreams in the gaming industry.
